Be happy. is a partnership between 8 conservation organizations including the Monterey Bay and New England Aquariums, that believe your seafood choices matter and can make a difference to the world’s oceans. We created the original Be happy. campaign artwork, shown here at Metcalfe’s Market in Madison Wisconsin.
The Child Mind Institute commissioned us to create a New York City advertising campaign for their Speak Up for Kids campaign. We photographed the subjects in our studio and created custom illustrations that reflected their hopes and dreams. The ads appeared on billboards and bus kiosks across Manhattan and Brooklyn.